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Workplace ‘firmographic’ measurement offers added dimension to audience measurement
Crowd Science has now expanded its profile surveys to include “firmographics” questions, which help to bring a new level to audience profiling. Firmographics offer insight into company size, industry, job role, etc. Looking for executives? People in the construction industry? People in companies with fewer than 50 employees? Our expanded survey provides information like this, and more. This new enhancement is available immediately to current subscribers of the Crowd Science Demographics service.
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